Business Works

For-Profit Vs. Nonprofit Businesses Ep 2

Special guest Melissa Parks of the Upper Cumberland Habitat For Humanity joins host Hal Alpiar to continue discussing the differences between running a for-profit business versus a nonprofit business entity. With experience running the Upper Cumberland Habitat For Humanity, Melissa explains how the organization functions, and how they are able…

4 Aug 2019 23 min

For-Profit Vs. Nonprofit Businesses

With experience running both for-profit businesses, and nonprofit businesses, special guest Ron Graves, President of the Cookeville Breakfast Rotary, joins host Hal Alpiar to discuss the key differences between the two business entities, what it takes to run either type of business, as well as getting to know more about…

28 Jul 2019 23 min

Valerie Connelly & Entrepreneurship Pt 2

Host Hal Alpiar finishes a three part interview series with local entrepreneur Valerie Connelly. A creative individual in many fields, Valerie has reached the top of her life pursuit mountain through her many endeavors in art, music, writing, and more. This week, Valerie shares her recent experiences working on her…

21 Jul 2019 23 min

Valerie Connelly & Entrepreneurship Pt 1

Host Hal Alpiar continues a three part interview series with local entrepreneur Valerie Connelly. A creative individual in many fields, Valerie has reached the top of her life pursuit mountain through her many endeavors in art, music, writing, and more. This week, they discuss Valerie's entrepreneurial journey, and defining what…

14 Jul 2019 23 min

The Cannes Film Festival

Host Hal Alpiar begins a three part interview series with local entrepreneur Valerie Connelly. A creative individual in many fields, Valerie has reached the top of her life pursuit mountain through her many endeavors in art, music, writing, and more. This week, they discuss their recent trip to The Cannes…

7 Jul 2019 23 min

Success In Life

Starting your business, making it through those first few months or even years, and growing your customer base are great measures for your initial success when it comes to your business. However, what about your success in life? Your success in life will depend on what you do after you…

2 Jun 2019 23 min

Are You On Target?

We all like to help the people around us to some extent, however some of us may end up dwelling on being a "do-gooder" much to the detriment of your personal and professional success. We can only truly help other people when we are coming from a position of strength…

26 May 2019 23 min

What Can We Learn From Entrepreneurs?

Becoming an entrepreneur is no easy task. Whether you think you are one, or would like to become one, you have a long road ahead of you, and if you already are an entrepreneur, you likely had to study what it means to be an entrepreneur before you "made it."…

12 May 2019 23 min

Direct Mail & Marketing

Thanks to newer companies offering deals on printing postcards, catalogs, and more, direct mail is making a come back. Many modern, online-focused have already begin adopting direct mail in their marketing practices, often targeting previous or current customers to entice further sales. But just how effective is direct mail when…

5 May 2019 23 min

How Do I Get More Customers?

It doesn't matter if you're an inventor, retailer, wholesaler, manufacturer, service business, surgeon, veternarian, creative genius, or a lawyer. It doesn't matter if you have a top notch sales team if you don't have enough customers or clients that are paying for your services. But how do you attract more…

28 Apr 2019 23 min

Workplace Safety Policies

If you own a business, regardless of what industry, you need to have some type of safety policy in place to govern yourself and your employees. However, the term "safety" doesn't stop at having clearly marked emergency exits, and knowing where the fire extinguishers are in the building. You need…

14 Apr 2019 20 min

Business Structures

You have an idea for a business. You decide to pursue your dreams by yourself, or perhaps you're going in with like-minded individuals to start a business. You know the what, who, how, and why, but then you're hit with a huge question. What type of business structure should you…

7 Apr 2019 23 min

Your Reputation

Though it may not seem like it at first, your reputation is crucial to growing your business. Your reputation drives how you and your business are perceived by not only current and potential customers, but by your community as well. This week, Hal and Dr. Wiant discuss reputation, and how…

24 Mar 2019 23 min

Keeping Up With Changes

Technology has changed the pace at which we consume media and information. The world is constantly moving to the next big thing, and much like the world, there are things happening in your business every minute. It's important to keep up with the rapidly changing environment around you. Hal and…

3 Mar 2019 22 min

Staying Relevant

As your business continues to evolve over the years, it's important to look to the past and analyze how you got to where you are. What worked, what didn't, and how can you continue to be relevant as your business continues to grow. Hal and Dr. Wiant share ten tips…

24 Feb 2019 23 min

Conversational Blunders

Your business expands past the storefront, or online presence. Your own words, actions, and presentation play as crucial of a role in your business as your employees and their words do, if not more. On today's Businessworks, Hal and Dr. Wiant take a look at the top seven conversational blunders,…

17 Feb 2019 23 min

Customer Feedback & Focus Groups

While you may know your product and your customer demographics, does that mean that you know what your customers truly want? Chances are the answer to that is no. It takes patience, listening, and talking skills to gather the information necessary to providing the experience that your customers are looking…

10 Feb 2019 23 min

Small Business Marketplace

You've established your business, you've hired your employees, and you've taken on several clients, or have experienced a steady stream of customers. But now that it's the new year, how do you grow? What is your gameplan? Hal and Dr. Wiant discuss the small business Marketplace going into the new…

3 Feb 2019 22 min

Friction In The Workplace

The relationships that you maintain with your boss and/or employees can be crucial to the day to day success of your business. Friction in the workplace, no matter how big or small, can hamper the day to day operations, which can have long term negative effects on your business. Hall…

27 Jan 2019 23 min

Goal Setting Steps

It's never too early to start writing your goals down, but your goals will not be achieved without a plan. There are five steps to goal setting that are common among those who are successful in achieving their goals. Hal and Dr. Wiant discuss the goal setting process, and the…

20 Jan 2019 23 min