The Brain & Brand Show

CLIFFCENTRAL.COM  |  Podcast , ±35 min episodes every 1 week, 2 days  |  Broadcast schedule  | 
Presented by Timothy Maurice, who is a four-time bestselling author.

The show that delves deep into the roots of human and brand behaviour. Why do we do what we do and what are the drivers of human behaviour that society is afraid to speak about? We explore how brands make consumers irrational, and how this irrational behaviour leads to bizarre social consequences. What are the best ideas and how are the boldest thinkers bridging this divide?

Ultimately, this philosophy is about creating using the best values and ideas to create influential stories and brands that shape society in a positive way. In the spirit CliffCentral was created, we will dig deep but explore with integrity, efficiency and diligence.

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24
FEB

Why you Need an Entourage, with Leslie Grossman

Timothy Maurice speaks to Leslie Grossman, faculty director at the Centre for Excellence at George Washington University and author of ‘Link Out, How to Turn your Network into a Chain of Lasting Connections’. They explore 3 strategies to practically build what Grossman calls, ‘your entourage’.
17
FEB

From Heroin to Harvard

Timothy shares the story of Charles Henderson... the man who went from using and selling drugs, to graduating from both The Wharton School and Harvard Business School. They are joined by Dr Colleen Lightbody as they explore the power and brain lessons from Charles’ courageous story about becoming a leading human behaviour thought leader and change management consultant. They explore 5 human and brain insights from his 'Heroin to Harvard' journey that you can apply to your influence journey.
12
FEB

Applying Behavioural Science with Rory Sutherland

Timothy Maurice speaks to Rory Sutherland - the author of 'Alchemy: The Surprising Power of Ideas that Don’t Make Sense' - about applying behavioural science to your personal, work and communications strategy. Behavioural science is becoming all the buzz and in this increasingly complex world, understanding how to capture people’s minds and hearts to steer them in a positive direction is becoming vital. So we revisit a conversation Timothy had with Rory that is even more relevant now. Rory is the Executive Creative Director of OgilvyOne and Vice-Chairman of Ogilvy Group UK.
04
FEB

7 Brain Power Strategies with MIT Neuroscientist Dr Tara Swart

Timothy Maurice brings back show favourite, Neuroscientist Dr Tara Swart, to offer you 7 simple brain power tips to ensure you keep your goals and dreams on track in 2021. The 7 brain power strategies range from choice reduction, to hydration principles, to understanding how to leverage your brain’s ability to change and rewire itself through what neuroscientists call neuroplasticity.
27
JAN

Clear your Brain’s Clutter

Timothy Maurice speaks with international author Kate Emmerson. Kate is the author of 'Clear Your Clutter', and she shares four inspiring tips to help you clear mental and physical clutter to equip you to overcome procrastination, feel more at peace, shift your life in the direction of your heart’s desires and ultimately, to become more focused as you build your personal and professional influence strategy.
21
JAN

Relationship Skills with MIT Neuroscientist Dr Tara Swart

Timothy Maurice speaks to MIT Neuroscientist, Dr Tara Swart, about how to get the most out of relationships... and why mastering relationships will be such a critical skill to leadership and overall success in this new chapter in history. Dr Swart is author of 'The Source' and 'Neuroscience for Leadership'.
13
JAN

Phallacy of Power, Equality Beyond the Penis

Timothy interviews penis researcher and author of "Phallacy, Life Lessons from the Animal Penis”. Together, they explore how our understanding of genitalia has influenced gender inequality. They also discuss what we can learn from the ongoing studies of both the vagina and the penis about just how similar we are, and what we should be focused on if we hope to achieve gender equality.
10
DEC
2020

Yale University: Discover Your Personality Scientifically

Timothy speaks to Cognitive Science researcher Cameron Berg from Yale University about his groundbreaking Personality Project that attracted the interest of Yale’s Crocket Neuroscience Lab, and how he and his peers from five continents and 15 countries hope to influence the world by offering personality insights that are grounded in science and technology. Discovering your personality outline can save you a lot of social and career heartache and pain.
01
DEC
2020

The Brains of 10 Female Investors

Timothy sits down with 10 female investors and explores their journey of overcoming social and political challenges in order to fulfil their dreams of becoming financially independent. The diversity and variety of women in this episode reveals fascinating insights which will inspire both men and women to challenge their own mindsets, as you set out to accomplish your goals and dreams - especially when the odds are stacked against you. To find these female investors, Timothy partnered with Carlo Mariani and his investment community, The Property Hack Club.
25
NOV
2020

Inside the Mind of a Netflix Superstar

Timothy sits down with Natasha Thahane, star of global Netflix series, 'Blood and Water', to discover how she developed her mindset in order to operate at such a high level in her career. With 3.8 million followers on Instagram (she gained over 800,000 followers in just 9 months in 2020, and her star continues to rise), we wanted to discover what’s driving her success and what others can learn from her.
17
NOV
2020

A Stanford Researcher on Building Social Cohesion between Christians and Muslims through Soccer

Timothy Maurice speaks to Salma Mousa, PhD about social cohesion under challenging circumstances. They explore two of her papers where she shares data and insights into how footballers impact prejudice, and what happened when Christians and Muslims were put on the same soccer team in post-ISIS Iraq. The conversation is delightful and insightful, and at the end they explore practical ways to design spaces and contact to reduce prejudice in your workplace and communities.

257 episodes

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