Unearthing the inner workings of SA largest black-owned advertising agency
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Advertising business, Avatar Agency Group is helping to position and grow Absa’s business. In this edition of the Business Day Spotlight, we talk to the man at forefront of making this happen.
Our host Mudiwa Gavaza talks to Zibusiso Mkhwanazi, co-founder of Avatar and executive chair at M&N Brands.
Topics of discussion include: the size and scope of Avatar’s business; the role of technology and AI in storytelling; the state of advertising in SA during the pandemic; the place of radio, television and print advertising in a digital economy; and challenges faced by creative businesses.
Business Day Spotlight is a TimesLIVE Production. Producer is Demi Buzo.
Our host Mudiwa Gavaza talks to Zibusiso Mkhwanazi, co-founder of Avatar and executive chair at M&N Brands.
Topics of discussion include: the size and scope of Avatar’s business; the role of technology and AI in storytelling; the state of advertising in SA during the pandemic; the place of radio, television and print advertising in a digital economy; and challenges faced by creative businesses.
Business Day Spotlight is a TimesLIVE Production. Producer is Demi Buzo.