Kaizer Chiefs marketing director shares how to successfully expand your brand

Loading player...
The MANCOSA Jacaranda FM Business Breakfast welcomes Jessica Motaung, commercial and marketing director of Kaizer Chiefs. Speaking to Breakfast with Martin Bester, Motaung shared how the club has leveraged its brand, expanding it far beyond the football field.

Jessica Motaung, the dynamic commercial and marketing director of Kaizer Chiefs, is set to captivate attendees at the upcoming MANCOSA Jacaranda FM Business Breakfast.

Delving into Kaizer Chiefs' strategic expansion and engagement plans, Jessica will share insights into how the club is positioning itself as a leading African football brand, while also giving advice to other business owners on how they can better leverage their brands.

In her interview on Breakfast with Martin Bester, Jessica highlighted: "It's about more than the game. We touch all aspects of life to create a holistic brand experience," underscoring the club's commitment to extending its reach beyond the boundaries of football.
11 Sep 2025 5AM English South Africa News Commentary · Entertainment News

Other recent episodes

South Africans spend the most time in traffic and they love it

South Africans reportedly love long rides to and from work. Breakfast with Martin Bester came across a study suggesting that South Africans spend more time behind the wheel than drivers in any other country in the study, including India, yet most actually enjoy it.
11 Mar 2AM 11 min

Asking For A Friend: My daughter-in-law won't let me see my grandchildren

On this week’s Asking For A Friend on Breakfast with Martin Bester, an anonymous listener sent us a voice note asking for help with some family drama. She said that her daughter-in-law won't let her see her grandchildren and asked for our help. Breakfast with Martin Bester gave their two…
10 Mar 2AM 31 min

This is South Africa's favourite takeaway food

One takeaway food also surpassed burgers as the second favourite in SA. Martin Bester asked listeners if they could guess which takeaway food was the most popular in South Africa, and this is what they said.
10 Mar 1AM 2 min