The Business of Communication

Business in the 21st century is more complex than ever, especially in companies that conduct operations at several locations, or even worldwide. In this environment, communication skills have become paramount and employers are increasingly looking for those who can communicate well so they can function in complex business environments.


Communication skills are the ability to absorb and transmit ideas orally and in writing. A subset of communication skills is interpersonal skills or the ability to relate well with peers, management, company stakeholders, clients and suppliers. Employees who know how to inspire others and help mediate conflict are in high demand. A company's most valuable employees are those who are great communicators and have personal traits, such as reliability and integrity. Those employees will be the company leaders.


Joining Bulelani Balabala to talk about the Business of Communication is Munene Khoza - Founder and Principal Consultant at MINT Language Consultancy, Ziyanda Masiza - Founder & MD of Sakhingomso Consulting and ZiyandaM, and Nomalanga Sitole - Founder and Owner of The Voice Within.