How to manage your brand in a crisis with Professor Nicola Kleyn

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RSM Director, Liz Pinnock, chats to Professor Nicola about managing your brand in a crisis. Nicola, in conjunction with Frances Herd, has recently published a book with 10 rules that organisations should follow to effectively manage their brand when a crisis strikes to avoid reputational damage.
17 Aug 2020 English South Africa Business · Management

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