Coca Cola's Jamii initiative against pollution, will it be enough?

The heavy rains across the coast in the last couple of weeks once again revealed a pest in our oceans and rivers - Plastic pollution! Tons of plastic materials are littered every year and it seems like governments and producers are turning a blind eye to the problem.

Coca-Cola recently launched its Jamii sustainability platform. The platform will invest in water and waste management, as well as youth economic empowerment. WR Van Der Merwe has more in Business Watch