How a small-scale farmer mushroomed his business

Mushroom farmer Peter Nyathi is on a mission to get more people, especially within the black community, to eat more mushrooms. He says SA is trailing far behind - in terms of consumption - relative to countries like Australia and the United States. Judging from the trend to substitute mushrooms for meat and that fungi is seen as a substitute for leather (as seen recently in a Stella McCartney fashion show) he has spotted a lucrative market. Nyathi's Tropical Mushrooms employs 175 people and supplies 364 stores in Gauteng with mushrooms. He told BizNews where his love of mushrooms started. Learn more about your ad choices. Visit megaphone.fm/adchoices