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WORLD RADIO DAY - The business of Radio

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GUEST – Gary Whitaker – CEO of Broadcast Research Council of South Africa

Emergence of a variety of listening formats is changing the dynamics of the media environment, but radio’s audience continues to be strong. Recently the Broadcast Research Council of South Africa presented its latest statistics (called RAMS Amplify) for of 2023, where it emerged that radio remains a strong and resilient medium.

13 Feb 2024 12PM English South Africa Business News · Investing

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