Kaya 959 Kaya Biz

Telkom on Brand Authenticity & Building Emotional Bonds in a Digital Era

Loading player...
In a world where consumers demand more than just products and services, authenticity has become one of the most valuable currencies a brand can hold. Gugulethu Mfuphi is joined by Gugu Mthembu, Chief Marketing Officer at Telkom, to unpack how one of South Africa’s most recognisable telecommunications brands is redefining what it means to connect, not only through technology, but through culture, purpose, and emotional resonance.

With over 20 years of marketing leadership behind her, Mthembu shares how Telkom has evolved into a purpose-driven brand that speaks to South Africa’s diverse realities, while staying firmly rooted in innovation and digital inclusion.
25 Nov 2025 3PM English South Africa Business News · Investing

Other recent episodes

Why Women’s Financial Empowerment Is an Economic Multiplier

Women’s financial empowerment has the potential to drive economic growth, strengthen households and create lasting generational wealth. Kaya Biz speaks to Alexandra Nortier, Joint Head of Wealth Management at Investec Wealth & Investment International, about why Investec is backing the JSE SheInvests 2026 initiative, the barriers keeping women out of…
23 Jul 1PM 9 min

SARB holds rates steady in July MPC – What It Means for You

Momentum economist Tshiamo Masike unpacks the SARB’s decision to pause, the upside inflation surprise, and the global factors driving the MPC’s decision. We explore how rising oil prices, geopolitical tensions, and weakening consumer confidence shaped the call — and what households, businesses and markets should expect next. A sharp, data‑driven…
23 Jul 1PM 14 min

PIC Board Exodus: Khaya Sithole on SA’s Biggest Asset Manager in Crisis

Six PIC directors have resigned, Treasury has begun steps to remove others, and whistleblower allegations of interference are mounting. Independent analyst Khaya Sithole breaks down the governance crisis unfolding at the Public Investment Corporation, what’s driving the board exodus, and what this means for the R2.5 trillion in assets the…
22 Jul 1PM 14 min

SA July MPC preview: Rates Outlook amid Hot Inflation

With inflation rising to 5.0%, fuel prices surging, and administered costs climbing, the SARB’s Monetary Policy Committee faces a tough call. Sanlam Investments economist Patrick Buthelezi unpacks today’s CPI print, the risks driving inflation, and what to expect from tomorrow’s MPC meeting. Essential listening for anyone watching interest rates and…
22 Jul 1PM 15 min

PayInc Data shows SA Real Salaries Crunch of 3.6%

Nominal salaries are barely rising — but inflation isn’t slowing down. The latest PayInc Net Salary Index shows real salaries falling 3.6% year‑on‑year, hitting their lowest level in two years. Economist Elize Kruger explains why salary growth has stalled, how administered prices are eroding purchasing power, and what this means…
22 Jul 12PM 12 min
All episodes