EP32: "The basics of advertising haven't changed - a good and creative story is always critical" - Oresti Patricios

This is one of the points from our guest on this week’s episode of The DOC & The GURU podcast, where we welcome @Oresti Patricios, CEO of @Ornico.

We have a very engaging chat about tracking, tends and monitoring of brands’ advertising-spend and media, and address the sector economic devastation caused by the virus. So, if you want an all-in episode, ranging from what was the first advert on SA television, to today’s social media trends (via the comprehensive @Ornico Social Media Report), why bards can’t spend money that they don’t have, to the state of transformation in the industry, tune in.

And lastly, a big congratulations to @Gordon Muller’s team, @Arsenal, on their FA Cup win this past weekend.

This podcast is proudly brought to you by Nfinity Media who are incubating innovative businesses in the media industry. For more info on Nfinity Media, visit www.nfinity.co.za.

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